Fred Perry’s Signature Polo Shirt: The Iconic Design That Started It All

Fred Perry is a British fashion brand known for its sporty and preppy clothing, particularly its signature polo shirts. The brand was founded by three-time Wimbledon champion Fred Perry in the late 1940s and has since become a staple in men’s and women’s fashion.

History of Fred Perry

Fred Perry was born in Stockport, England in 1909. He was a successful tennis player in the 1930s, winning three consecutive Wimbledon titles from 1934 to 1936. Perry was known for his on-court style, often wearing a white tennis shirt with a button-down collar.

After retiring from tennis, Perry launched his own fashion brand in 1947 with business partner Tibby Wegner. The brand’s first product was a simple white sports shirt with a laurel wreath logo, which quickly became popular among tennis players and fashion-conscious individuals alike.

Over the years, Fred Perry has expanded its product line to include a range of clothing, accessories, and footwear. Today, it is a global brand with stores in over 50 countries.

Design of Fred Perry Clothing

Fred Perry clothing is characterized by its sporty, preppy style and attention to detail. The brand’s signature polo shirt features a button-down collar, twin-tipped collar and cuffs, and the iconic laurel wreath logo on the chest.

In addition to polo shirts, Fred Perry offers a range of clothing for men and women, including sweaters, jackets, and pants. The brand’s clothing is typically understated, with clean lines and a focus on fit and comfort.

Styling Fred Perry Clothing

Fred Perry clothing is versatile and can be dressed up or down depending on the occasion. The classic polo shirt can be worn with jeans and sneakers for a casual look or dressed up with dress pants and loafers for a more formal setting.

Fred Perry sweaters and jackets are perfect for layering in the fall and winter months. They can be worn over a collared shirt for a dressy look or paired with a t-shirt and jeans for a more casual vibe.

Accessories, such as Fred Perry hats and bags, can add a pop of color to any outfit. The brand’s footwear range includes classic styles such as the plimsoll and desert boot, which can be worn with a variety of outfits.


Fred Perry is a timeless fashion brand that has been popular for over 70 years. Its classic designs, high-quality materials, and attention to detail have made it a favorite among fashion-conscious individuals around the world. Whether you’re looking for a stylish polo shirt or a cozy sweater, Fred Perry has something for everyone.

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